Advertising and Marketing

America's top tech and media CEOs endorse Beijing Image Luxury Apartments

What is Bill Gates doing on an ad for Beijing Image Luxury Apartments?

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Well, together with a whole group of CEOs and company presidents scanned by Beijing Image from a Vanity Fair cover, he is endorsing the development of course. The large characters underneath the stolen image read: 'The spirit of a great country, the way of a great country'.

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The ad appeared in last Friday's Beijing Youth Daily. Other CEOs in the spread include Warren Buffet, Jerry Yang, Jeff Bezos, Katharine Graham, Steve Jobs, Michael Dell and assorted heavyweights from the tech and media industries.

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