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Advertising and Marketing
Bill Clinton's Chinese suitor?Posted by Jeremy Goldkorn on Friday, November 14, 2003 at 4:49 PM
From an AP report on Brunei Online CLINTON OFFERED $2M TO REPRESENT CHINESE BRAND A small clothing manufacturer in eastern China says it hopes to sign the former US president to represent its brand, citing his "worldwide charisma". "Our suits match Clinton's character and personality," said Wang Zhen, an official at Fapai Xifu Co., in a telephone interview Thursday. The company, whose name translates as "French-style suit company," bills itself as China's 17th-largest clothing maker and is located in the low-cost manufacturing hub of Wenzhou, south of Shanghai. It has offered Clinton US$2 million to be its spokesmodel and sent repeated e-mails to the White House - where Clinton no longer lives - to make its case. The company hopes to enlist Clinton as soon as next year. "Whether Clinton has enough attractiveness is difficult to say right now, so we are still negotiating," said company president Peng Xing, quoted by the Beijing Morning Post. |
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