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Baidu (BIDU) Guide: Baidu IPO, Baidu MP3 Search and more

Baidu: Introduction
Baidu ( 百度 ) (NASDAQ: BIDU) is a Chinese search engine. Its design resembles that of Google. Baidu features the capability to search news and images, among other functionality. Approximately 45% of all internet searches in China are conducted by Baidu. China is the second largest online market, with over 100 million internet users. As of July 2005, Baidu is the sixth most visited site on the Internet.

Baidu MP3 Search
Perhaps the most popular feature about Baidu that Google does not support is the MP3 search. Baidu's MP3 search is very similar to Google's image search, however, it searches for MP3/WMA/SWF files instead of image files. Baidu MP3 search is mainly used for Chinese Pop Music, and the search results are surprisingly accurate. While sharing MP3 copies of copyrighted material is illegal in most of the world, Baidu can provide this as the Chinese law doesn't prohibit putting music on the internet, and Baidu is under Chinese law.

Baidu's (BIDU) IPO
Baidu.com had its initial public offering (IPO) the morning of Friday, Aug 5, 2005. Baidu.com opened at $27/share. At the close of NASDAQ trading on Friday, Baidu.com shares closed at $122.54, up $95.54 from its opening price (a gain of 353%). However, over the next few trading days, Baidu stock pulled back rapidly, closing at $91.75 on August 10. Baidu.com is often called the "Google of China" due to its resemblance and similarity to Google. In fact, Google owns 2.6% of the company and many believe it will one day (soon) attempt to increase its control over the its Chinese “cousin”.

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Princess Der Ling: Two Years in the Forbidden City: Two years in the Forbidden City is largely a reminiscence of the minutiae of life for one of history's most powerful women, by one of her court attendants, a Manchu noble's daughter by the name of Der Ling.
Carl Crow's The Long Road Back to China: In 1939 Carl Crow - an American journalist, advertising executive and author who had lived in Shanghai for 25 years until forced out by the Japanese - travelled up the Burma Road from Rangoon to Chongqing on assignment for Liberty magazine - 'the most interesting assignment I have ever been given'.
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+ China's 50 Most Beautiful People (2005.03): The Beijing News borrows a picture of Maggie Cheung from Cosmo for the cover of today's Entertainment insert, "50 Most Beautiful People in China". Ms. Cheung takes the top spot, with Takeshi Kaneshiro, Little S, Zhang Ziyi, and Liu Ye rounding out the top five in this exercise that is a conscious imitation of People magazine's yearly rundown.
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