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China Businesscast: The creative agency landscape

mauro_01.jpg
Mauro Marescialli, managing director of Standards

Following on the theme initiated at Danwei's First Plenary Session, this podcast interview looks at marketing communications in China and how one Beijing-based boutique design firm fits into the agency landscape.

Mauro Marescialli is an occasional contributor to Danwei, and managing director of Standards Group. He talks about the growth of niche communications and marketing companies in China, and how they compete with the big agencies.

Listen to the interview.

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There are currently 2 Comments for China Businesscast: The creative agency landscape.

Comments on China Businesscast: The creative agency landscape

what a stud muffin! are you swedish?

Mmm, Mauro! You put the M back in Marlboro! And the helvetica back in hot!

^_^

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