Featured Video

Yao Ming shares a Coke with Liu Xiang

For the New Year, Yao Ming stops by Liu Xiang's place to see how his recovery is progressing. Coca-Cola features prominently in this video broadcast on CCTV-News. Soft ad? Lots of people think so. (via Sina)

Chengdu Business News digs deeper:

Netizen suspicions are not groundless. This reporter confirmed that the contents of the video had come from a New Year party thrown by Dragon TV and Coca-Cola on the bank of Shanghai's Huangpu River. One highlight of the event was the presence of Liu Xiang's father Liu Xuegen who, connected via a trans-oceanic line with his son in far-off Houston, shared their first Coke of the new year. Afterward, Liu and Yao Ming presented individual New Year's greetings whose contents were the same as what CCTV-News later broadcast. So it's only natural that CCTV's broadcast of this video would lead to misunderstanding.

And via Leitie, a rant against soft ads with this video as a backdrop.

There are currently 1 Comments for Yao Ming shares a Coke with Liu Xiang.

Comments on Yao Ming shares a Coke with Liu Xiang

life is a soft ad.

Media Partners
Visit these sites for the latest China news
090609guardian2.png 090609CNN3.png
China Media Timeline
Major media events over the last three decades
Danwei Model Workers
The latest recommended blogs and new media
From 2008
Books on China
The Eurasian Face : Blacksmith Books, a publishing house in Hong Kong, is behind The Eurasian Face, a collection of photographs by Kirsteen Zimmern. Below is an excerpt from the series:
Big in China: An adapted excerpt from Big In China: My Unlikely Adventures Raising A Family, Playing The Blues and Becoming A Star in China, just published this month. Author Alan Paul tells the story of arriving in Beijing as a trailing spouse, starting a blues band, raising kids and trying to make sense of China.
Pallavi Aiyar's Chinese Whiskers: Pallavi Aiyar's first novel, Chinese Whiskers, a modern fable set in contemporary Beijing, will be published in January 2011. Aiyar currently lives in Brussels where she writes about Europe for the Business Standard. Below she gives permissions for an excerpt.
Front Page of the Day
A different newspaper every weekday
From the Vault
Classic Danwei posts
+ Korean history doesn't fly on Chinese TV screens (2007.09): SARFT puts the kibbosh on Korean historical dramas.
+ Religion and government in an uneasy mix (2008.03): Phoenix Weekly (凤凰周刊) article from October, 2007, on government influence on religious practice in Tibet.
+ David Moser on Mao impersonators (2004.10): I first became aware of this phenomenon in 1992 when I turned on a Beijing TV variety show and was jolted by the sight of "Mao Zedong" and "Zhou Enlai" playing a game of ping pong. They both gave short, rousing speeches, and then were reverently interviewed by the emcee, who thanked them profusely for taking time off from their governmental duties to appear on the show.
Danwei Archives
Danwei Feeds
Via Feedsky rsschiclet2.png (on the mainland)
or Feedburner rsschiclet.gif (blocked in China)
rsschiclet2.png rsschiclet.gif Main feed: Main posts (FB has top links)
rsschiclet2.png rsschiclet.gif Top Links: Links from the top bar
rsschiclet2.png rsschiclet.gif Danwei Jobs: Want ads
rsschiclet2.png rsschiclet.gif Danwei Digest: Updated daily, 19:30