|
Front Page of the Day
Fake commercial "expert" exposedPosted by Eric Mu on Tuesday, February 3, 2009 at 4:41 PM
Many TV advertisers like to use authoritative "expert" figures, often silver-haired, nicely-dressed, scholarly looking men, in their infomercials to boost the persuasiveness of their ads, despite the fact that the practice has been banned for misleading TV viewers. A sharp-eyed TV viewer has identified that several "experts" who appear on different commercials ranging from diabetes medicine to special collectors item banknotes are actually the same person. Screen shots of the commercials posted on the Internet have raised many eyebrows, with some netizens calling for a human flesh search to find out the man's real identity. Under the pseudonyms Sun Yun, Gu Boqin, Lu Qing, etc. the man plays many roles as diverse as an expert money collector, diabetes specialist, and university professor in a variety of commercials. Links and Sources
|
Partner Links
Jobs in China
Recent Comments
Henry on
The Eurasian Face
Caroline W on
Big in China
Michael on
Julia Lovell on translating Lu Xun's complete fiction: "His is an angry, searing vision of China"
Brandon K. on
Clueless academic takes on popular fantasy novels
China Media Timeline
Major media events over the last three decades
Danwei Model Workers
The latest recommended blogs and new media
From 2008
Books on China
The Eurasian Face : Blacksmith Books, a publishing house in Hong Kong, is behind The Eurasian Face, a collection of photographs by Kirsteen Zimmern. Below is an excerpt from the series:
Big in China: An adapted excerpt from Big In China: My Unlikely Adventures Raising A Family, Playing The Blues and Becoming A Star in China, just published this month. Author Alan Paul tells the story of arriving in Beijing as a trailing spouse, starting a blues band, raising kids and trying to make sense of China.
Pallavi Aiyar's Chinese Whiskers: Pallavi Aiyar's first novel, Chinese Whiskers, a modern fable set in contemporary Beijing, will be published in January 2011. Aiyar currently lives in Brussels where she writes about Europe for the Business Standard. Below she gives permissions for an excerpt.
Front Page of the Day
A different newspaper every weekday
From the Vault
Classic Danwei posts
+ Korean history doesn't fly on Chinese TV screens (2007.09): SARFT puts the kibbosh on Korean historical dramas. + Religion and government in an uneasy mix (2008.03): Phoenix Weekly (凤凰周刊) article from October, 2007, on government influence on religious practice in Tibet. + David Moser on Mao impersonators (2004.10): I first became aware of this phenomenon in 1992 when I turned on a Beijing TV variety show and was jolted by the sight of "Mao Zedong" and "Zhou Enlai" playing a game of ping pong. They both gave short, rousing speeches, and then were reverently interviewed by the emcee, who thanked them profusely for taking time off from their governmental duties to appear on the show.
Danwei Archives
Danwei Feeds
Via Feedsky
or Feedburner |





Comments on Fake commercial "expert" exposed
Uhmmm, are people really surpised at this? This presupposes that viewers take these claims as truths.
Good. Is it against Chinese law to fake as a medical doctor on TV?
Anyway, Superbowl lipsynching has also been exposed. link