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Newspapers
Fireworks blast and new rules to censor TV commercialsPosted by Eric Mu on Friday, December 10, 2004 at 4:45 PM
 The biggest news in today's papers is once again about an accident: a railway carriage with firecrackers exploded in Changsha, capital of central China's Hunan Province on Thursday, injuring 18 workers who were repairing the rails at the site. Two of them were seriously injured and rushed to a local hospital. The explosion also caused a fire. News about the banned Nike TV commercial hasn't stopped yet. Nike issued an apology, saying the company intended no disrespect to Chinese culture. Meanwhile, China has undertaken to draft new,stricter examination norms for television commercials in an effort to stem ads with inappropriate content or implications from appearing on TV screens. According to Ren Qian, deputy director of the State Administration of Radio, Film and Television (SARFT), the administration will work out new regulations shortly to improve the examination over the content of TV commercials, concerning mainly their design,image, taste and possible psychological impact on viewers of varying age groups. The pictured front page is from The Beijing News, features a photo of the scene of fireworks blast in Changsha. |
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